On April 29th, tourists ate a barbecue in a barbecue city in Zibo.

　　Drum, a stage play staged in Datang Furong Garden, Xi ‘an City, Shaanxi Province.

　　On May 12th, the night market in Tushan Town, Nan ‘an District, Chongqing was very popular.

On May 7th, in front of the "3D Smiling Wall" of Hubin Pedestrian Street in Hangzhou, Zhejiang Province, the photographer took a group photo for tourists and Chen Chen, one of the mascots of Hangzhou Asian Games.

　　On February 19th, the old street along Xinshi Road, Pengjiang District, Jiangmen City, Guangdong Province was crowded with people.

　　The scenery of Nianjia Lake in Changsha, Hunan Province, taken on May 8.

　　Go to Zibo for a barbecue, visit Orange Island in Changsha, and visit the Kite Museum in Weifang … … During the May Day holiday this year, many "online celebrity cities" attracted tourists from all over the country, and the tourism consumption market was booming.

　　Zibo, a new "online celebrity city", is very popular with tourists. According to statistics, the overall tourist orders in Zibo on May 1st increased by 441% compared with that in 2019, and the number of tourists received on the first day of the "Eight General Convenience Markets" holiday in online celebrity’s punching place exceeded 120,000. Changsha, a veteran "online celebrity city", also performed well. By 14: 00 on May 3rd, 27 tourist attractions in Changsha had received 1,949,500 tourists during the five-day holiday, and realized a total revenue of 92,105,100 yuan.

　　For all cities, "becoming popular" is not the ultimate goal, but "growing red" is the long-term pursuit. How to Develop "online celebrity City" in the Long Term?

　　"online celebrity City" has its own unique temperament.

　　"One table, one furnace, one burrito, dipping sauce, rolling meat and putting onions … …” With a unique sense of ceremony and eating method, Zibo barbecue became popular on the Internet. Since this spring, topics such as "organizing a group to have a barbecue in Zibo" have been frequently listed in the hot search list of Weibo and the list of cities in Tik Tok, which has become a phenomenal topic. With the help of social media traffic, Zibo has become a new "online celebrity City".

　　Online traffic quickly turned into offline enthusiasm — — According to the data report released by WeChat on May 1, 2023, the average daily consumption of tourism-related industries in Zibo increased by 73% month-on-month, and the average daily consumption of tourists in local small and medium-sized businesses in Zibo increased by nearly 40% month-on-month.

　　Zibo is not the first "online celebrity City". Previously, in the north and south of the great river, many cities stood out from the dividends brought by the Internet. And these cities have unique characteristics.

　　The fireworks in Orange Island and the light show on both sides of Xiangjiang River have created the label of "romantic city" in Changsha, Hunan; The leisurely teahouse and the diversified and inclusive fashion street circle combine the comfortable and comfortable atmosphere of Chengdu, Sichuan; The "8D magic" terrain and the popular scenic spot Hongyadong make Chongqing an "old online celebrity" … … With their unique scenery and delicious food, these cities have gained a lot of traffic on the Internet, and become one of the "online celebrity cities", gaining high attention and strong influence.

　　The most common symbols in the city can often cause emotional resonance, and then promote people to appreciate and miss the city. In an interview with this newspaper, Zhang Zhian, a professor at Fudan University’s School of Journalism, believes that "online celebrity City" often has its own characteristics. "We see a ‘ Online celebrity City ’ One is flow, and the other is a cultural or emotional trait that will be recognized by today’s young people. Behind the traffic is a spiritual temperament, such as entertainment spirit, which often connects with the mentality of young people. "

　　Such as Changsha. Full of youthful vitality, it has become a spiritual trait of this city. In the major business districts, neon lights and cars come and go; The fisherman’s wharf is breezy and the lobster is fragrant; Singing and laughing at the lakeside concert … … In Changsha, where there will be traffic jams at three or four in the morning, people crowded into food stalls at night and enjoyed the energetic atmosphere of the city that never sleeps. The story of the liberation of the West Night in the documentary, the scenes of the major night markets in Changsha in the news, and the topic of "At 4: 30 in the morning, the streets of Changsha are crowded with people" have formed the urban characteristics of "Youth Changsha" in the quiet, attracting people from online to offline, leaving home and punching in Changsha. In August, 2022, China City Night Economic Impact Report (2021— 2022), Changsha ranked second in "Top Ten Night Economy in China".

　　"This kind of youth culture and youthful vitality is a sign of Changsha. In a sense, Changsha exists for young people. " Chen Gang, Chairman of Changsha CPPCC, said at the 5th China Wenlv New Marketing Summit.

　　Another example is Zibo. This new "online celebrity City" has become the projection and carrier of many people’s inner needs. In the short mobile video, people are infected by the simple and attractive culture here. A ticket that says "go and go" on weekends can achieve a short-term emotional release. "Fireworks" in "Zibo Barbecue" bears people’s pursuit of a better life.

　　As the local people in Zibo say, the small stove for barbecue in Zibo represents temperature, the small cake represents tolerance, and the spring onion represents boldness. On the one hand, there is no lack of cultural significance in food.

　　How to build a "online celebrity City"

　　From Chongqing, online celebrity, Changsha, Hunan, and Xi ‘an, Shaanxi, to Ganzi, Sichuan, and Suizhou, Hubei, which were set on fire by local cultural tourism bureau chiefs, to Jiangmen, Guangdong, and Dali, Yunnan, which became a hit because of popular TV dramas, and to Zibo, Shandong, which always dominated Weibo’s hot search, "online celebrity City" has not only characteristic symbols, but also cultural elements and urban details.

　　How to build a "online celebrity City" has become a topic of interest to more and more cities. Some cities hold special seminars, some cities make a special trip to Zibo to study, and some cities write them into urban planning … …

　　Judging from past experience, the emergence of "online celebrity City" is indeed inseparable from local efforts.

　　For example, in order to further promote the integration of culture and tourism, Jiangmen City, the location of TV drama The Knockout, has produced VR panoramic view of scenic spots in Changdi historical and cultural block and the sign of punch-in point. Visitors only need to scan the code to learn about the scenic spots in The Knockout and the cultural history behind them, and follow the plot to stroll through the century-old street and deeply feel the old times here.

　　For another example, in Changsha Intangible Cultural Heritage Exhibition Hall, located in Orange Island Scenic Area, Hunan embroidery, dough sculpture making skills, xiang opera facial painting and many other intangible projects provide visitors with a deep cultural experience; Various light and shadow art venues, youth centers, cultural and creative spaces, exhibition halls, etc., allow visitors to deeply understand the local history, culture and humanistic charm.

　　Another example is the 14th Five-Year Plan for Chongqing’s Cultural and Tourism Development (2021— In 2025), it is clearly pointed out that it is necessary to establish and improve the IP collaborative innovation mechanism for the integration of literature and tourism, formulate and introduce support policies for original intellectual property rights, further develop practical cultural and creative alliances, promote cultural empowerment tourism, and fully tap all kinds of cultural relics, literature and art, intangible cultural heritage and other human resources.

　　Red, the test is not only the glamorous side of the city, but also the supporting safeguard measures. Once it doesn’t conform to the word of mouth, or changes quickly, "online celebrity City" will face the risk of "red" turning to "black".

　　In Zibo, after the barbecue "out of the circle", the local authorities immediately launched a series of measures to facilitate the people and benefit the people. In order to cope with the large passenger flow, the local bus routes were adjusted in time and barbecue maps were introduced for diversion; The government took the lead in standardizing the accommodation price, and investigated the hotels whose prices increased by 1.5 times. The public toilets in the scenic spot have intimately prepared sanitary napkins and gastrointestinal anti-inflammatory drugs for tourists; Local men, women and children go into battle together, serve as volunteers to provide services for foreign tourists, and open their arms to the whole country with sincere attitude … … Zibo, a small city, has won people’s praise for its honesty and enthusiasm. According to the data of Meituan, the number of accommodation bookings in Zibo on May 1 this year increased by 800% compared with that in 2019, ranking first in Shandong, and its reputation has been maintained at a high level.

　　Some netizens commented, "You think people are promoting barbecue, but in fact they are promoting residents’ quality, administrative team’s ability and a good business environment." "Zibo barbecue is not a string, and it cares about people’s livelihood, boosting popularity, promoting consumption, revitalizing the economy, building image, creating culture and increasing confidence."

　　In Chongqing, promoting the improvement of tourism environment has become an important task. As Qin Dingbo, deputy director of Chongqing Cultural Tourism Commission, said, with the attention of the city and the accelerated improvement of the tourism environment, the next step is to make what kind of products to attract tourists to stay. Relevant parties in Chongqing said that the next step will continue to promote the quality of product supply. In addition to upgrading a number of scenic spots in online celebrity, such as Hongyadong, Liziba Light Rail and ciqikou ancient town, we will also launch a number of boutique tourist routes around red tourism, urban tourism, Three Gorges tourism and rural tourism, and strive to build a number of iconic, driving and original tourist brands.

　　Let the city move from "online celebrity" to "Changhong"

　　A city can become "online celebrity" by virtue of the spread of a certain scenic spot or event. But to achieve the "long red" state, you need to provide good experience and feelings for a long time.

　　In Zhang Zhian’s view, "online celebrity City" and "Changhong" need planning, marketing, scenes, sharing, spreading and connecting. He believes that a long-term sustainable "online celebrity city" is composed of many factors: first, a developed industrial economy, so as to attract more young people to work here; The second is a livable living environment, and people can have a good consumption experience; The third is a certain cultural accumulation, and the city has its own spiritual symbols and spiritual characteristics. "Short-term hot cities do not mean that they must be cities that continue to exude charm. It is also necessary to effectively transform this flow and become a driving force for sustainable urban development."

　　The practice of Hangzhou is worth learning. In this southern city, Wulin Road in the center of the city is always brightly lit and tourists fly by, and the prosperous night economy lights up the night; A number of interesting landmarks such as "the most beautiful runway", "big and small lotus", the gate of Hangzhou and the Internet of Things Street are constantly appearing; China cartoon museum, China Network Writers Village and other national IP names have successively settled down; E-commerce, Internet of Things, Internet finance and other emerging industries are booming, providing people with a new track for development … … Under the organic combination of various elements, the charm of Hangzhou has continued to increase for a long time.

　　In an interview with this newspaper, Talia Liu, an associate professor at Communication Research Institute of Communication University of China, said: "Really long-lasting ‘ Online celebrity City ’ , to be able to generate economic and emotional links with the local. ‘ Online celebrity City ’ Our growth and development is a process of activating internal motivation, integrating external resources, and then external resources can drive internal motivation, and finally form a United community. The core driving force is human strength. "

　　Some analysts believe that "online celebrity City" focuses on highlighting its characteristics. It should not only learn from the success of other cities, but also combine its own historical heritage, regional culture and the requirements of the times to create its own urban spirit, establish an image externally and unite people at home.

　　From "online celebrity" to "Changhong", "online celebrity City" combines its own advantages and constantly explores the road of urban industrial transformation and upgrading.

　　For example, Weifang High-tech Zone. Here, we focus on the Meta-Universe digital tourism industry. At present, we have laid out professional parks such as Meta-Universe Future Innovation Valley and Liandong U Valley, and gathered 8 key enterprises such as Goer and Tongxin Vision, focusing on building a number of projects such as Kashgar Meta-Universe digital tourism base and Meta-Universe digital technology research and development to shape the advantages of the tourism industry. The person in charge of Weifang High-tech Zone told the author that in the next step, we will build an industrial platform based on parks such as Meta Universe Future Innovation Valley, cultivate and introduce a number of leading enterprises and high-quality projects, and explore the application of "Meta Universe+Cultural Travel".

　　Looking at Changsha again, Malanshan Video Cultural and Creative Industry Park has gathered more than 4,000 upstream and downstream enterprises in the video cultural and creative industry chain. It has scientific and technological innovation forces such as Huawei Cloud Audio and Video Innovation, Volcano Engine, Malanshan Computer Media Research Institute and 5G Key Laboratory, which has promoted the competitiveness and influence of Changsha Cultural and Creative Industry. At the 2023 National Conference on Cultural and Tourism Industry Development, Malanshan Video Wenchuang Industrial Park was awarded the "National Cultural Industry Demonstration Park".

　　Maintaining the strength of "Changhong" is inseparable from the strength of talents.

　　At this point, Xi’ an continues to exert its strength. In January this year, Xi ‘an issued the "Implementation Opinions on Further Strengthening Talent Work to Promote High-quality Development in Xi ‘an", proposing to strengthen talent work to promote high-quality development, implement a more active, open and effective talent policy, and strive to build Xi ‘an into a source of innovation, an industrial integration place and a first-class talent selection place with various talents, broad development space and excellent ecology.

　　"I especially hope that most cities in China have ‘ Online celebrity gene ’ 。” Zhang Zhian told the author, "I hope that different cities can find their own personalities, find different ways of development, and finally let people choose in so many different cities."

　　interlinkage

　　Iterative "online celebrity City"

　　"online celebrity" was originally the abbreviation of the word "Internet red man". Now, everything that has high traffic and is widely concerned on the Internet is often labeled as "online celebrity". Online celebrity Campus, online celebrity Cuisine, online celebrity Landmark … … The scope of "online celebrity" is constantly expanding, and "online celebrity City" came into being.

　　What are the types and stages of "online celebrity City"? In this regard, the media and academic circles are inconclusive and the classification methods are different.

　　Some observers believe that the development of "online celebrity City" has experienced three generations. Before the popularization of the Internet, Xiamen, Lijiang and other cities consciously put image advertisements in the media, which can be called "online celebrity City" and "Veteran". The second generation, represented by Xi ‘an and Chongqing, exploded on the short video platform. In the third generation, the city image is closer to the aesthetics of young people, and Changsha is one of them.

　　Some scholars have analyzed that "online celebrity City" has developed into the 4.0 era. In the 1.0 era, it was mainly a city famous for its natural scenery, such as Lijiang and Dali. In the era of 2.0, the artificial urban landscape was circled, and the typical representatives were Chongqing, Chengdu, Xi ‘an and other cities. In the era of 3.0, "eat, drink and be merry" was the key word, such as "Super Wen He You" in Changsha, which attracted much attention. The era of 4.0 is the "industrial era", and Zibo, which relies on the "consumer service industry", is a typical representative.

　　(Xu Yujie finishing)

　　At 24 o’clock on April 17 (next Monday), the eighth round of price adjustment window will be ushered in this year.

　　According to industry estimates, as of April 13th, the eighth working day of this round of refined oil price adjustment, the change rate of reference crude oil is 12.01%, and it is estimated that domestic refined oil will be raised by 510 yuan/ton, which translates into an increase of 0.40 yuan/liter to 0.44 yuan/liter.

　　There are still two working days before the final price adjustment date. Judging from the current data of crude oil change rate, the oil price will probably refresh the biggest increase this year next Monday night.

　　It is worth noting that the first seven rounds of oil price adjustment this year have shown a pattern of "2 up, 3 down and 2 stranded", and the last two rounds of price adjustment have been lowered.

　　According to the current formation mechanism of refined oil prices, the main basis of domestic refined oil price adjustment is the change rate of the weighted average price of international crude oil prices in ten working days compared with the weighted average price of international crude oil prices in the last cycle.

　　In other words, the expected upward adjustment of domestic refined oil prices in this round is related to the upward trend of international oil prices in this price adjustment cycle.

　　Judging from the latest international oil price, as of the close of April 12, the futures price of light crude oil for May delivery in the New York Mercantile Exchange rose by $1.73 to close at $83.26 per barrel, an increase of 2.12%; London Brent crude oil futures for June delivery rose by $1.72 to close at $87.33 a barrel, an increase of 2.01%.

　　In fact, the recent surge in international oil prices is mainly affected by the news that oil-producing countries have announced joint production cuts. Over the past week or so, the international oil price has increased by about 9%.

　　In the news, on April 2, several oil-producing countries announced that they would voluntarily cut crude oil production from May to the end of 2023.

　　Specifically, Saudi Arabia will implement a plan to voluntarily reduce production by 500,000 barrels per day from May until the end of 2023. Kuwait will voluntarily cut its oil production by 128,000 barrels per day from May until the end of 2023.

　　The UAE oil minister said that it will voluntarily reduce oil production by 144,000 barrels per day from May to the end of 2023. Kazakhstan’s Ministry of Energy said that Kazakhstan will contribute 78,000 barrels per day to OPEC+ production reduction.

　　Russian Deputy Prime Minister Novak said that Russia will voluntarily reduce oil production by 500,000 barrels per day until the end of 2023. Algeria will cut its oil production by 48,000 barrels per day from May to the end of 2023.

　　Oman’s Ministry of Energy and Mines said it would voluntarily reduce its oil production by 40,000 barrels per day from May until the end of 2023.

　　According to the first financial reporter, the global crude oil supply is highly concentrated, and OPEC, Russia and the United States account for nearly half of the global crude oil supply, which is the main source of marginal variables of supply. Among them, OPEC and Russia actively regulate supply by setting production quotas, which means that changes in their production policies can have a greater impact on the balance between supply and demand of oil products.

　　"OPEC+ suddenly announced a further reduction of production by 1.6 million barrels per day, and the international oil price rose rapidly. WTI once again broke through 80 US dollars per barrel. We believe that there is still room for upward growth in crude oil prices in April." Guosen Securities analysis said.

　　Looking forward to the market outlook, Lu Qiaohui, an analyst of Jinlianchuang refined oil products, believes that international crude oil may maintain a volatile trend, and there are still three working days from the price adjustment window. It is a foregone conclusion that the retail price of this round will be greatly raised. "Affected by this, the final price adjustment of this round of retail price is expected to be around 500 yuan/ton, when the retail price will rise sharply, or it will usher in the biggest increase in the year."

In the name of the group

The art training and education program "In the Name of the Group", produced by Uniactor Entertainment and broadcast by Youku alone, will have its third Show Time tonight (March 14th). In the final, the "walk-in" seat was opened, the puppet was rehearsed all night, and the stage monitor of the performance, Milk Tea, cried into a "tearful person"; In order to celebrate the birthday of Yang Bing Zhuo, the new storm collectively staged the "annual drama", and Zhou Yixuan turned his face at the scene.

At the performance, the milk tea cried into a "tearful person". The lightning young class set up a Flag to "sit firmly first"

The competition system of this program has been brutally upgraded. After the public performance, half of the classes will face leaving school, and six classes will be PK in the form of wheel-and-wheel competition. The class with the first performance in the public performance will directly get the "admission ticket" for the graduation performance. The rest of the classes are ranked according to the online beam value, and the three classes with lower scores will be disqualified from participating in the graduation performance.

In the face of the performance of Max, the puppet monitor switched to super strict personality, shouting that "we only have a chance if we win the first place", and let the freshmen call "he seems to have changed a person recently", but after the performance, the milk tea did not know why the scene "burst into tears", which made the class members shout "distressed".

The lightning kindergarten class, which has always had a happy atmosphere in training, has also become very serious in the preparation for this performance. In the face of the "stage accident" that keeps happening during rehearsal, AJ Lai Yuzhe gathered the freshmen of the class and bluntly said, "This time, I must be serious."

In the name of the group

Tacit test Pearain failed to bet on the topic Zhou Yixuan acting off the charts "frightened" Yang Bingzhuo.

In this program, not only the performance stage is eye-catching, but also the freshmen have opened a big test of class tacit understanding. Pearain, the squad leader of Xingyao class, was confident to "bet on the topic", but he suffered a "critical strike" for three consecutive times, and the freshmen in the class called "the black hole of the exam"; The photos of freshmen’s childhood were also exposed on the screen for the first time. Zhou Yixuan answered the question "five-game losing streak", and members of the new storm shouted "Brother Xuan is going to lose me!" . In addition, they also staged an "annual drama". During the training, Zhou Yixuan, the squad leader, "turned his face" and slammed the door to leave. Yang Bingzhuo pushed the door to appease Brother Xuan’s mood but got a surprise birthday.

There are still many surprising moments waiting for you to find out on the stage of this performance. Which of the six classes can directly advance to the final? What kind of evaluation does the teachers’ group have on their performance? Please look forward to more exciting, tonight’s "In the Name of the Group" broadcast by Youku alone!

CJ

　 　 CJ E&M is a well-deserved "big brother", with abundant funds and superior strength. It integrates planning, production and distribution, and also owns CGV cinema. Ming Liang Hai Zhan, which set a new box office record in South Korea this summer, is a film released by CJ, and will soon land on the big screen in China. Next year, CJ will release the largest number of films with rich types, including romance, drama, thriller and costume films.

So beautiful

Director: Hyeon-Seok Kim Starring: Jin Yunshi/Han Xiaozhu/JUNG WOO/Jin Xiai

　 　 "So Beautiful" brings the story of the 20-year-old C’est si bon members such as Zhao Yingnan, Song Changzhi, Yin Hengzhu and Li Zhangxi to the big screen, full of retro style. The film takes the fictional character Gentai as the protagonist, and will start a new story. JUNG WOO and Jin Yunshi play the hero Gentai’s youth and middle age respectively. While actresses Han Xiaozhu and Jin Xiai play the leading role in the youth and middle age respectively. Director Hyeon-Seok Kim has directed films such as Guangzhi’s younger brother Guangtai and Love Operation Group.

veteran

Director: Liu Chengyong Starring: Huang Zhengmin/Yoo Ah In/Yun ju Chang

　 　 "Veteran" tells the story of veterans of a wide-area search team who repeatedly miss the suspect. Xu Daozhe, a criminal policeman played by Huang Zhengmin, has his own principles, and he chooses to face it directly no matter what happens. "Veteran" is also the third time that Huang Zhengmin cooperated with director Liu Chengyong after "Improper Trading". Zhao Thames, the third chaebol played by Yoo Ah In, seems confident on the surface, but his inferiority complex is hidden in his heart. Previously, Yoo Ah In was a boy image that made people feel warm in films such as "Young Won" and "Strong Zhe", but this time, he will completely transform himself into a man with strong male charm in "Veteran". Liu Haizhen plays "Cui Changzhi" under "Zhao Thames", who is a very calm figure and will bring tension to the development of the plot. And Dal-su Oh is a good helper of "Xu Daozhe" and "Captain Wu". In addition, Man-sik Jeong, Zheng Xiongren, Yun ju Chang, Jin Shihou, Chen Jing, Liu Renying and other actors appeared.

Today’s love

Director: Jin-pyo Park Starring: Li Shengji/Moon Chae Won

　 　 Today’s Love is about the relationship between men and women that changes like the weather. It is a comedy love story, which will be directed by Jin-pyo Park, the director of films such as You are my destiny, That guy’s voice and My Love is by My Side. This film is also Li Shengji’s big-screen debut, and it is expected to show a completely different look from previous TV dramas and variety shows. Moon Chae Won returned to the big screen three years after The Final Weapon: Bow. She will play the beautiful, eloquent and mobile weather program host Xianyu in the new film, and will also change her gentle image and perform a 180-degree acting transformation.

Longevity chamber of commerce

Director: Jiang Digui Starring: Geun-hyeong Park/Yin Ruzhen

　 　 "Longevity Chamber of Commerce" previously had titles such as "Greetings from Love" and "The Last First Love", which told the story of old couples’ yellow love and family affection. The film is joined by actors such as Geun-hyeong Park, Yin Ruzhen, Zhao Zhenxiong, Han Zhimin, Woo seul hye Hwang, Wen Jiaying and EXO Canlie. It tells the story of the upcoming redevelopment project in the village, and the only person who disagrees is the stubborn old man "Chengqi" (played by Geun-hyeong Park) of Changshou Supermarket, who accidentally meets Ginny (played by Yin Ruzhen) and falls in a romantic love affair. He never thought it was a premeditated honey trap. The film brings warm family love and the love of the elderly into the film, showing the audience an image different from that of the elderly in previous film and television dramas. Director Jiang Digui has directed many blockbusters before, such as Bed under the Ginkgo Tree, Life and Death, Flying Tai Chi Flag, Landing Day, etc. The Longevity Chamber of Commerce this time focuses on the subtle feelings of the characters, and how he will change his previous style and bring a film is also the focus of the film industry.

Guest

Director: Gwang-tae Kim Starring: Seung-yong Ryoo/Li Chengmin/Lee Joon

　 　 The Guest, directed by Gwang-tae Kim, a newcomer, tells the story of a father and son coming to a secret village in the late Korean War. Seung-yong Ryoo will play the man who comes to the village, Li Chengmin will play the village head, and Li Biao will play the role of Nan Zhu, the youngest son of the village head, opposite Seung-yong Ryoo. Lee Joon, who was born as an idol singer, has previously appeared in film and television dramas such as Ninja Assassin, Actor Is Actor, Ji Tongyi, etc., which can be described as a blue chip among the new actors of Zhongwulu (the representative of Korean film industry).

Don’t forget me

Director: Li Yunzhen Starring: Jung Woo Sung/Jin Hena/Ju-wan On

　 　 Li Yunzhen, the director of the film, once worked as a screenwriter for Sweet and Dark Lover and Goodfellas, Bad Guys and Weird Guys, and later worked as a screenwriter for the short film The Old Man in front of the Killer directed by Jung Woo Sung, and met Jung Woo Sung. The new film "Don’t Forget Me" is also produced by Jung Woo Sung and starred by himself. This film is also Jin Hena’s return to the big screen after three years, and her last film was Pet Lover in 2011. Based on the short film of the same name, the film is re-planned and adapted into a long film, which tells the anxiety and pain experienced by a man who has lost his memory.

The Age of Innocence

Director: Sang-hoon Ahn Starring: Shin Ha-kyun/Z Ryan/Kang Han na/KangHaNeul

　 　 Director Sang-hoon Ahn has previously directed "A Niang" and "Blindness" and won the attention of the film industry. It is also very curious that this costume film is an erotic film for the first time. The film is adapted from the first prince’s rebellion in the Lee Dynasty of Korea, which is called "Wuyin Jingshe Society". It tells the story of a prostitute who approached the hero for revenge but fell in love with her enemy. It is also known as the Korean version of Lust, Caution. Kang Han na, who was a topical figure in the opening ceremony of the 18th Busan Film Festival, has appeared in The Crying Man and Friends 2, and this time he is expected to be another Tang Wei in The Age of Innocence.

Himalaya

Director: Seok-hoon Lee Starring: Huang Zhengmin/JUNG WOO

　 　 Seok-hoon Lee, the director of One Pirate, who won the box office this summer, will direct a new film, Himalaya, which is based on a true story. The hero is also changed from the previously reported Jin Mingmin to Huang Zhengmin. The film tells the story of a Korean mountaineer, Park Woo-jae, who was killed while climbing Mount Everest at an altitude of 8750M in 2004. In order to find the remains of his companions and make them rest in peace, Yan Hongji led a delegation to Mount Everest and started a new expedition. On May 29th, Yan Hongji and his team members lived up to expectations, found the body of Park Wu-zhai at 8700 M, held a grand burial ceremony at the top of the snow-capped roof of the world, and erected a monument to commemorate it. At that time, after this incident was exposed, it also caused a wave of emotion. The film is expected to be shot in the snow-capped mountains in Nepal and other places to show a more realistic view of the snow-capped mountains.

Detective Hong Jitong

Director: Cao Chengxi Starring: Li Dixun/Go Ara/Jin Chengjun

　 　 Detective Hong Jitong is directed by Cao Chengxi, the director of The Beast’s End and Wolf Boys, and tells the story of a young private detective, Hong Jitong, in the 1990s. This film is also the big-screen return of Li Dixun who just retired at the end of July. In 2010, Li Dixun won the attention with the independent film Watcher, and then successively appeared in films such as Highland War, Introduction to Architecture, My Pavarotti, etc., and became a blue chip of Zhongwu Road, which also gained a high popularity. Jin Chengjun played a serial murderer in the movie Neighbor, and Dong Fan, the father of five kidnappers, was the best at using knives in Huayi: The Child Who Swallows Monsters. This time, he will play a completely different villain role in Detective Hong Jitong, which also makes fans look forward to it.

Home full of happiness

Director: Lee Kyoung-mi Starring: Son Ye Jin/Jin Zhuhe

　 　 A Home Full of Happiness is a thriller with a completely different title, which tells the story of a couple of politicians who run for Congress with the goal of a happy future and encounter terrible events during the election. Son Ye Jin, who starred in My Wife Married, My Damn Girlfriend, Accomplice and Skyscraper, became the box office goddess in the Korean film industry with The One Pirate with 8.5 million viewers this year. This time, after My Wife Married, she will play husband and wife with Jin Zhuhe again after six years. They will play husband Zhong Zan and wife Yan Hong respectively in the film. Lee Kyoung-mi, the director, won the honor of Best Newcomer Director in the 29th Qinglong Film Awards for her debut film Miss Carrot in 2008.

Peach and plum flower song

Director: Jong-pil Lee Starring: Seung-yong Ryoo/Suzy Bae/Jin Nanji

　 　 Pansori is a traditional narrative rap art in North Korea, and Song of Peach and Plum Flowers is a short song written by Shen Zaixiao, a famous composer of Pansori in the Gaozong period of North Korea, for the sake of his disciple Chen Caixian. The film of the same name is also expected to tell the story of the master and apprentice. Xiuzhi, who became the "national first love" by starring in "Introduction to Architecture" before, returned to the big screen this time and played the first female singer Chen Caixian in North Korea. Chen Caixian was born in a poor family and unfortunately fell into a brothel, breaking the prejudice of the times that only men could sing Pansori, and growing into the first female singer in North Korea. The master of Caixian, Shen Zaixiao, is played by Seung-yong Ryoo, a first-line actor who has starred in blockbuster films such as "Two-faced Kings" and "Gift from Room 7". Jin Nanji plays Xing Xuan Da Yuan Jun, the father of Emperor Gaozong of North Korea. In the early days of Emperor Gaozong’s reign, Xing Xuan Da Yuan Jun was actually the highest authority. Xing Xuan Yuan Jun likes Pan Suoli very much and fell in love with Caixian at first sight. However, Caixian loves his master Shen Zaixiao. He used his right to keep Caixian around until he lost power and influence, and Caixian left him to look for his master, who was seriously ill and dying.

Time Breaker

Director: Guo Zairong Starring: Cho Jung Seok/Lin Xiujing/lee jin Uk

　 　 The Time Breaker was directed by Guo Zairong, the film director of My Savage Girlfriend and If Love Had God’s Will. The film mainly tells the story of two men falling in love with the same woman, which existed in the past and now respectively. Guo Zairong’s previous films have a unique perspective on depicting love, and this new film is bound to show the characteristics of director Guo Zairong. For the first time since her debut, Lin Xiujing played Yunzhen in 1983, who was about to marry Zhihuan, a music teacher played by Cho Jung Seok, and Su En in 2015, and solved the puzzle together with Jianyu, a criminal policeman played by lee jin Uk.

The angry lawyer

Director: Jong-ho Heo Starring: Li Shanjun/Ko Eun Kim/Zhang Xuancheng

　 　 The new film Angry Lawyers, directed by Countdown director Jong-ho Heo, tells a bizarre murder case. Only the suspect can’t find the evidence and the body. Lawyers and prosecutors work together to uncover the story behind the incident. The lawyer played by Li Shanjun has always been victorious, and he believes that winning in court is justice. The prosecutor played by Ko Eun Kim has the strong belief of judicial personnel. Two people have opposing opinions on big and small things, but they finally work together to solve the case. Zhang Xuancheng plays the client of the case and is also the president of the company. Won-hie Lim’s purser Park stood by Li Shanjun’s side to support him. The film will be released in South Korea in 2015.

Giant

Director: Jin Taiyong Starring: Choi Woo-shik/Soo-hyun Kim

　 　 Giant has attracted much attention because it was invited to participate in the screening of the 19th Busan International Film Festival "Today’s Korean Film". This film was also made by director Jin Taiyong based on his own experience, and director Jin Taiyong was the youngest Korean director to be shortlisted for Cannes International Film Festival. Choi Woo-shik’s performance in this film is impressive. Choi Woo-shik has played a supporting role in many TV dramas, such as Hidden and Great, Wang Shizi on the Roof, Rooted in the Tree, etc. This time, he starred in Giant, which attracted much attention, and some Korean media thought that he would become another new acting actor discovered at Busan Film Festival after Ha Jung Woo and Li Dixun.

Next page: Lotte Entertainment’s new film in 2015

Nowadays, there is nothing that hot pot can’t fix. If one meal can’t be done, then have another one. Visible hot pot charm. In fact, in ancient times, hot pot was already a well-known "palace dish". The members of the royal family, Zhong Qianlong and Cixi, were enthusiastic fans of hot pot, and the royal banquet guests also liked to eat hot pot. When Emperor Jiaqing ascended the throne, he held a "thousand banquets". According to statistics, 1550 hot pots were used at that time, which was called the biggest hot pot banquet in history.

People in the Han Dynasty were so particular about eating hot pot.

In the Song Dynasty, hot pot has become a popular food. At that time, there was a custom of "warm winter" among the people, and a "heater meeting" was held on the first day of October every year. Meng Yuan’s "Dream of Tokyo" contains: "In October, there will be charcoal in the stove, and people will buy wine for the stove party." On this day, every family will celebrate around their own stove, or have a barbecue or a hot pot.

However, in the Western Han Dynasty, people began to use "dyeing cups" and "dyeing stoves", that is, small hot pots used by single people in ancient times. Obviously, "dyeing cup" and "dyeing furnace" are the embryonic forms of contemporary hot pot utensils.

Bronze Wending (Western Han Dynasty) Unearthed from Liu He’s Tomb

It is recorded in Lv’s Spring and Autumn Annals that "dyed soy sauce is also available" and "dyed cup" is mainly filled with sauces and salts. The stove under the copper dyeing machine is used to heat the sauce.

Ancient dyeing furnace

Because hot pot was only eaten by aristocrats at that time, "dyeing furnace" was very popular among aristocrats. Some of them were a combination of furnace and cup, and it was important to add a tray under the dyeing furnace to receive the ashes of charcoal fire.

For example, a set of dyeing stoves excavated in the tomb of Liu He, a sea faint, consists of three parts: ear cups, charcoal stoves and chassis, which are exquisitely made and very particular.

In the Han Dynasty, there were all kinds of hot pot utensils. From the material point of view, there were not only bronze hot pot, iron hot pot and pottery hot pot, but also Yuanyang pot, which was used to cook different dishes.

It is said that Liu Fei, the king of Jiangdu in the Western Han Dynasty, loved hot pot very much, and what he ate was a "griddle ding" similar to a mandarin duck pot. However, the closest thing to the current Yuanyang pot is the "five-cooked kettle" used by the people in the Three Kingdoms period, which has five compartments, which are similar to the current Yuanyang pot, and five flavors can be simultaneously transferred in the five compartments to facilitate eating.

Winter in Qing dynasty

It must smell of hot pot.

Hot pot with a history of 1900 years became popular in Ming and Qing Dynasties. At that time, there were not only hot pot dishes such as "raw mutton" and "cooked beef", but also the craft of making utensils was more elaborate. Eating hot pot was very popular in Qing dynasty, which was an indispensable delicacy in winter court, and the tableware of hot pot was also dazzling.

In Yuan Mei’s explosive cookbook Suiyuan Food List, it is also mentioned that "in winter, guests are accustomed to hot pot", and the nobles of the palace are also very fond of hot pot. The degree of love of hot pot by Emperor Qianlong and Empress Dowager Cixi mentioned at the beginning of the article promoted the diversification of hot pot in Qing Dynasty.

Diamond fancy hotpot with cloisonne enamel pattern (late Qing Dynasty)

Hua Enamel Flower Wen Xi Zi Hotpot (Qing) Collected by the Palace Museum

Yinshouzi hot pot is said to be a favorite of Empress Dowager Cixi.

It is reported that Ganlong has visited Jiangnan many times, and every time he goes, he has hot pot. According to the Collection of Archives and Historical Materials of Qing Dynasty, on the 10th day of the first month of the forty-eighth year of Qianlong, Qianlong held a 530-table palace hot pot banquet, with "two hot pots per table".

Jin Yi’s "Maid-in-waiting Talk to Record" records: "Every winter, we have to eat hot pot for three months in the palace. From October 15th of the lunar calendar, hot pot will be added to every meal. The pot will not be removed until the sixteenth day of the first month of the following year. "

Cixi is even more creative in eating hot pot. She created a chrysanthemum hot pot-the bottom of the pot is chicken juice or broth. When boiling, she put in a few slices of raw chicken and fish fillets, and covered the pot to stew for a while. Open the lid again and put in the carefully treated Jin Ju petals. This chrysanthemum hot pot later became a famous court dish.

Nowadays, hot pots have spread all over the streets, whether it’s a spicy hot pot full of spicy flavor or a sour soup hot pot full of fragrance, it’s only a "happy" when you go down. Winter has arrived, eating hot pot is just the time, about three or five friends or a family get together and sit around. Talk about the history of hot pot while eating it. After all, people are 1900 years old.

It’s time to play the sideline ~

Write | Jane

　　"Hello, is this the place to apply for vaccination for dogs?"

　　At 9 o’clock yesterday morning, Jamlom, who just moved to Hangzhou from Wenzhou for half a month, came to Hangzhou Yunlai Pet Hospital. Because of the job transfer, she brought her dog in Wenzhou to Hangzhou, so she had to apply for a new license. Unexpectedly, the team with the dog’s immunization certificate at the door has actually been lined up on the road.

　　"In the past week, hospitals have all come to vaccinate dogs, and more than 100 dogs have to be vaccinated and immunized every day." Villi, vice chairman of Hangzhou Small Animal Diagnosis and Treatment Industry Association and president of Yunlai Animal Hospital, told Qianbao that all the hospital staff were vaccinated this week, and there was no time for consultation.

　　The number of dogs vaccinated has soared.

　　There are at least 800 vaccinations a day.

　　"Canine rabies is a disease that is compulsory in Hangzhou, that is to say, rabies vaccine for dogs is completely free. Dogs that have been vaccinated will have an immunization certificate supervised by Hangzhou Agriculture Bureau. Only dogs with valid immunization certificates can go to the urban management department to apply for a dog license. "

　　The dog epidemic prevention staff of Hangzhou Animal Husbandry and Veterinary Bureau said that at present, there are 21 dog immunization spots in the main urban area of Hangzhou, including 7 government immunization spots and 14 designated animal clinics. In the past, the number of vaccination certificates in Hangzhou was about 40 per day, but now it has surged to at least 800.

　　In the past week, Yunlai Pet Hospital has to handle more than 200 dogs’ injections during the peak period, and the hospital has only 9 staff members. "The hospital will also do free sterilization for stray cats, which is also designated by the government. Now that people are bringing cats, we can only let them come back in a few days because there is really no time for surgery. " Villi said.

　　Zheng Wei, dean of Hangzhou Hongtai Pet Hospital, also said, "This week, the rabies vaccine in our hospital has also exploded. At most, 500 dogs are vaccinated every day, and there are more than 200 dogs every day in these two days."

　　There are all dogs, large and small, who apply for the certificate.

　　Most of them are first-time applicants.

　　Qianbao reporter interviewed 11 dog owners randomly in Yunlai Pet Hospital, and 10 of them applied for canine immunization certificates for the first time.

　　Xiao Yu, a Beijing Ba dog, is 4 years old and is raised by a couple of 40 years old. The male owner said that Xiao Yu didn’t have a dog license before, but he spent his own money to vaccinate in the pet shop every year. Only recently did he know that he could vaccinate at a fixed point for free.

　　Aunt Li, who came from Daguan, held a "string" in her arms (commonly known as a hybrid dog of unknown breed). This dog aunt has been raised for more than 6 years. Yesterday, a family of three accompanied the puppy to get an injection and apply for a certificate. "If you don’t apply for a certificate now, I’m afraid I can’t raise it." Aunt Li said that there is nothing else, but it is not easy to arrange the dog walking time at 7 am and 7 pm. Dogs also need to bask in the sun, and our elderly people have bad legs and feet, which is really inconvenient.

　　At 10 o’clock in the morning, two fashionable young men rushed to the hospital and asked if they could vaccinate an Alaskan dog and apply for an immunization certificate.

　　Alaskan dogs are huge and stand up, half a head taller than adults. The hospital specially arranged an empty room for it, and the veterinarian completed the vaccination for it accompanied by the owner.

　　Subsequently, the reporter from qianjiang evening news came to the canine immunization point of Gongshu District Animal Health Supervision Institute. Staff member Qin Xuefeng told reporters that there are now 120-130 dogs in the station every day, and basically 8 of the 10 vaccinated dogs are newly certified.

　　Immunization card stock emergency has been printed.

　　You can only give the number first for the time being.

　　Dogs that have been vaccinated can apply for immunization certificates, but now many immunization points have run out of immunization certificates.

　　Qin Xuefeng told Qianbao reporter: "At present, only Gongshu District and Xihu District have immunization certificates, and other immunization points have no certificates to issue." "The stock of immunization cards has been fully distributed, and now 12,000 immunization cards are being rushed. At present, we have negotiated with the urban management to issue the immunization card number to the dogs who come to fight rabies vaccine. " The dog epidemic prevention staff of Hangzhou Animal Husbandry and Veterinary Bureau said.

　　Two weeks ago, Villi went to Hangzhou Animal Husbandry and Veterinary Bureau to get 1,000 immunization certificates. On Tuesday, Villi went to get another 100 certificates and 400 rabies vaccines, which were used up the next day. Villi said, "The 100 certificates we received are the last stock in Hangzhou. After use, the bureau gave 500 immunization card numbers. "

　　The same situation also appeared in Yuhang District, Hangzhou. Qianbao reporter learned from Yuhang District Animal Husbandry and Veterinary Bureau that there are also shortages of immunization certificates in many towns and streets in Yuhang.

　　depth

　　Be careful when buying vaccines online to inject.

　　In Yunlai Pet Hospital, Qianbao reporter met a lady with a small yellow book full of immunization records in her hand, asking if the dog that had just been vaccinated could be re-injected.

　　The reporter of Qianbao took a closer look and found that there was no government signature and seal on the "vaccine book", which was made by a pet shop. The veterinarian on the side said that all the immunization records in the book were used to immunize dogs against infectious diseases, and there was no record of rabies vaccine injection.

　　It turned out that this lady listened to the propaganda of the business and injected a bunch of so-called imported infectious disease vaccines into her dog, but she didn’t know that rabies vaccine was a compulsory vaccine in Hangzhou.

　　"Generally speaking, the interval between dog vaccine injections is 15 days. In the past few days, we have encountered several pet owners who have just been vaccinated privately and have informal documents to apply for dog immunization certificates. According to state regulations, we will not handle such cases. " Villi said.

　　"These unlicensed dogs usually go to pet stores and buy vaccines online for injection. Our animal husbandry and veterinary department cannot issue immunization certificates; The sales of rabies vaccines in these places are also illegal. If something goes wrong, consumers’ own rights and interests will not be guaranteed. " The dog epidemic prevention staff of Hangzhou Animal Husbandry and Veterinary Bureau reminded.

　　be relevant

　　76 people were bitten by stray dogs in downtown Wenzhou

　　According to the police, this is a number of dog bites.

　　As of press time, Wenzhou police have arrested seven suspicious stray dogs.

　　Since November 16th, there have been many incidents of stray dogs wounding in Wenzhou city. According to the preliminary statistics of Wenzhou CDC, as of 8: 00 pm on November 17th, there were 76 people who were bitten by dogs in Wenzhou city, of which the youngest was only 2 years old and the oldest was 71 years old.

　　Since the 16th, many citizens in Wenzhou City have been bitten. In these two days, the dog injury clinic in the emergency department of Wenzhou People’s Hospital ushered in the peak period of medical treatment. Lv Wang, the attending physician of the dog injury clinic in this hospital, said that from 12 noon on the 16th to 7 o’clock that night, nearly 30 patients came to the hospital one after another to get rabies vaccine, which was surprisingly high for the doctors in the dog clinic. From the day of 16th to the afternoon of 17th, Wenzhou People’s Hospital received 47 patients bitten by dogs.

　　According to the doctor, the peak period of stray dogs’ injuries is generally concentrated in summer, and the hot weather leads to dogs’ bad temper. However, it is a bit unusual for so many stray dogs to concentrate on injuries in mid-November, which requires detailed investigation by relevant departments.

　　According to the incomplete statistics of Wenzhou CDC, from 16th to last night, a total of 76 people in Wenzhou were bitten by stray dogs, mainly in Wenzhou People’s Hospital, Liuhongqiao Chinese Medicine Hospital and Nanbaixiang Community Service Center.

　　The reporter from qianjiang evening news learned from the police in Ouhai and Lucheng that there have been many warnings of stray dogs injuring people in two days. According to the police, this concentrated outbreak of stray dogs was caused by multiple dog bites. As of press time, Wenzhou police have jointly arrested seven suspicious stray dogs with a professional search team, and the search on the road is still going on. The police also reminded citizens who adopt dogs that they should register with the relevant administrative departments and get vaccinated in time to reduce the incidents of stray dogs hurting people from the source.

　　Our reporter Wang Zifang

　　Our reporter Shi Wen

　　On Wednesday, local time, the US stock market ended its previous continuous rebound trend, with the three major indexes all falling more than 1%, and the Nasdaq index stopped rising for seven consecutive days. Economic data show that inflation in the United States is indeed falling, but the fear of recession is endless, and the wave of layoffs of large technology companies continues, and the expectation that the US economy will enter recession is getting stronger and stronger.

　　Specifically, the PPI in December increased by 6.2% year-on-year, the smallest increase since March 2021 and -0.5% quarter-on-quarter, the largest decline since April 2020, indicating that inflation is accelerating. At the same time, retail sales in the United States fell more than expected in December, down 1.1% from the previous month, the biggest drop in a year.

　　The data shows that inflation is indeed easing, but it also proves that the Fed’s interest rate hike is already taking effect, and curbing demand also casts a shadow over the US economic outlook.

　　Analysts pointed out that the economic data is good news for the Fed, and the slowdown in demand and producer inflation at the end of the year is a positive sign, indicating that the Fed’s aggressive interest rate hike policy has produced practical results in fighting inflation. However, the market is far from reflecting the coming recession, and it is currently in the transition period between the bear market driven by interest rates in 2022 and the bear market driven by poor corporate profitability in 2023.

　　Overnight, a number of Fed officials put on hawks again, stressing that further interest rate hikes are still needed, and the market may gradually switch to a recession trading style.

　　In important news, according to Xinhua News Agency, on the morning of January 18th, Vice Premier the State Council and Chinese leader of China-US Comprehensive Economic Dialogue Liu He held a half-day meeting with US Treasury Secretary Yellen in Zurich, Switzerland. The two sides conducted professional, in-depth, frank and pragmatic exchanges on the global and two countries’ macroeconomic and financial situation and coping with global common challenges around the implementation of the important consensus of the first meeting between China and the United States in Bali. The talks were constructive.

　　In other news, Federal Reserve Chairman Powell tested positive for COVID-19 on Wednesday, and his symptoms are mild. He has been vaccinated with COVID-19 vaccine and booster shots. Powell is currently isolated at home and telecommuting.

　　Microsoft will lay off 10,000 people by the end of the third quarter of fiscal year 2023. Amazon laid off 18,000 people from Wednesday, the largest in the company’s history. Bank of America plans to freeze most recruitment plans. Apple will expand its smart home product line and challenge Amazon and Google.

　　[overnight U.S. stocks]

　　Among the large Chinese stocks, Alibaba fell by 1.71%, Baidu by 3.60%, Netease by 0.63%, Tencent Music by 2.65% and Pinduoduo by 5.59%.

　　Among the large American technology stocks, Apple fell 0.54%, Amazon fell 0.61%, Google A fell 0.19%, and Nye soared 0.03%.

　　[global index]

　　[global goods]

　　The main contract of WTI crude oil closed at $79.41 per barrel, down 1.29%; The main contract of Brent crude oil closed at $84.64 per barrel, down 1.49%; The main contract of crude oil in the previous period closed at 554.40 yuan per barrel overnight, down 0.79%.

　　Overnight, the Shanghai gold main contract closed down 0.26% to 418.34 yuan per gram; The main contract of Shanghai Bank closed down 1.87% to 5208.00 yuan per kilogram.

　　[overnight news]

　　Liu He talks with US Treasury Secretary Yellen. China welcomes Finance Minister Yellen to visit China at an appropriate time this year.

　　According to Xinhua News Agency, the two sides believe that the world economic recovery is at a critical moment, and it is beneficial for China and the United States and the whole world to strengthen macro-policy communication and coordination and jointly meet challenges in economic and financial fields. The two sides discussed issues related to deepening cooperation in the macroeconomic and financial fields. The two sides recognized the importance of sustainable financial cooperation and agreed to strengthen cooperation under bilateral and multilateral frameworks such as the United Nations, G20 and APEC. The two sides agreed to continue to support green and low-carbon development and economic transformation in emerging markets and developing countries. China expressed its concern about the US economic, trade and technical policies towards China, and hoped that the US would pay attention to the impact of these policies on both sides.

　　Inflation in the United States accelerated and fell. In December, PPI hit its smallest increase since March 2021.

　　The PPI (producer price index) of the United States increased by 6.2% year-on-year in December, the smallest increase since March 2021, slower than the 7.4% in November and lower than the market expectation of 6.8%. In December, the PPI fell to -0.5% month-on-month, lower than the revised November data and lower than the market expectation of 0.1%, the biggest drop since April 2020. In December, the core PPI increased by 5.5% year-on-year, and it was 6.2% in November. The market expected 5.6%. The core PPI increased by 0.1% month-on-month, in line with expectations, lower than the 0.2% in November. The decline in PPI in December was driven by the sharp drop in commodity prices, especially energy and food prices, and the increase in service costs declined, up 0.1% from the previous month.

　　Federal Reserve’s Beige Book: There was little growth in economic activity at the end of 2022, and the price increase in 2023 is expected to be moderate.

　　According to the Beige Book, the economic activities of the Federal Reserve increased or declined slightly in most places, and only one Federal Reserve mentioned that the sharp decline in manufacturing led to the contraction of economic activities. Several local Federal Reserve said that the price increase slowed down, and retailers hinted that consumers were more sensitive to prices. It is widely expected that the price increase will be further moderate in the coming year. The job market is still tight, and the salary pressure continues to be high. Five local Federal Reserve Banks said that the pressure has slowed down to some extent.

　　A number of Fed officials delivered hawkish speeches.

　　In 2023, Logan, chairman of the FOMC voting committee and Dallas Fed, said that he supported the US to slow down the rate hike and the inflation level was too high, so it may be necessary to gradually raise interest rates until "convincing evidence" shows that the inflation rate is close to 2%. In 2023, the FOMC Voting Committee and Philadelphia Fed President Huck reiterated his support for raising interest rates by 25 basis points. He said that the Fed needs to raise interest rates above 5%. Cleveland Fed President Mester said that it is still necessary to raise interest rates further, and the policy interest rate should be "higher" than the range of 5%-5.25% predicted by policy makers at the end of 2023. St. Louis Fed President Brad said that even if inflation falls this year, the Fed will tend to keep interest rates at a high level to ensure that the task is completed and it can continue to shrink its balance sheet after stopping raising interest rates.

　　European natural gas stocks hit a record high

　　According to the data of European natural gas infrastructure, the inventory level of the whole EU has reached 81.07% of full load on January 17th, setting a new historical record, which is 40% higher than the average level in the last decade. Europe’s miraculous winter and record natural gas stocks have led the market to bet that the energy crisis is over.

　　[company news]

　　Microsoft officially announced that it will lay off 10 thousand employees, accounting for nearly 5% of the total number of employees

　　On Wednesday, Microsoft and Amazon launched tens of thousands of layoffs. Microsoft officially announced that it will lay off 10,000 employees by March 31st, accounting for less than 5% of the total number of employees. Microsoft will account for $1.2 billion in expenditure in the second quarter, which will reduce its earnings per share by 12 cents. Amazon’s latest round of layoffs also began on Wednesday, which is part of its more than 18,000 layoffs announced in early January.

　　More than 500 top advertisers have suspended their spending on Twitter since Musk entered Twitter.

　　According to media quoted sources, a senior manager of Twitter revealed at an internal meeting a few days ago that since Tesla CEO Musk took over Twitter in October last year, more than 500 advertisers have suspended spending on Twitter. Siddharth Rao, the manager, also told employees that the company’s daily revenue decreased by 40% compared with the same period last year.

　　Apple is said to expand its smart home product line to challenge Amazon and Google.

　　According to media quoted sources, Apple is developing a series of devices aimed at challenging Amazon and Google’s position in the smart home market, including new display screens and faster TV set-top boxes. Earlier, Apple relaunched a larger HomePod speaker.

　　Faraday will soar nearly 26% in the future.

　　Faraday Future (FF) closed up 25.71% on Wednesday, after the company announced that it had signed a strategic agreement with Huanggang, Hubei Province, to move its FF China headquarters to Huanggang.

　　[financial calendar]

Special feature of 1905 film network Countdown in 2022. All walks of life began to sum up the gains and losses of the year. Looking at the domestic drama market, this year is another year to hold high the banner of "improving quality and reducing quantity". According to public data, in the first three quarters, there were 243 dramas online, 32 fewer than the same period of last year, and the overall quality of domestic dramas developed in the direction of quality.

According to the statistics of 1905 Film Network, as of press time, there were 11 domestic dramas with scores of 7.7-7.9 in Douban in 2022, and 12 with scores above 8, the number was basically the same as last year. Throughout the performance of the drama series in 2022, there are many excellent works to achieve a double harvest in the word-of-mouth market. In a dynamic market environment, they jointly wrote another brilliant chapter belonging to domestic dramas.

8 points+drama achievement highlights of the year

Waiting for the explosion list

In 2022, there were 12 domestic dramas with scores above 8, covering sports, love, costume, suspense, fantasy, etc., and the market showed a posture of letting a hundred flowers blossom.

The 9.3-point "Daughter of Dashan" is the only Chinese drama that has passed the 9-point mark this year, ranking first in the annual word-of-mouth list. Judging from the portraits of the audience, the main fans of the play are middle-aged and elderly people, so there is no big noise on the Internet.

However, according to China Audio-visual Big Data of the State Administration of Radio, Film and Television, the viewing share of Daughter of Dashan is as high as 5%, ranking first in the prime-time TV series in China. In a sense, it can also be called a veritable high-quality masterpiece this year.

More than 230,000 people scored a high score of 8.5, which also made it ranked second in the word-of-mouth list.

Dubbed by the audience as the script "Guarding the Liberation of the West", the story revolves around four fledgling trainee police officers. With its grounded plot and humorous expression, it has won the favor of a large number of audiences. During the first broadcast, it won many hot searches and the ratings exceeded 100 million. It is also a well-received and blockbuster explosion masterpiece.

"Sanyue has a new job" and "Foreign Material Records" both ranked third in the annual word of mouth with a score of 8.4. Compared with the above two TV dramas, both of them are representatives of "small but beautiful".

Similar to the movie, "Sanyue has a new job" also pays attention to the funeral industry, and rarely discusses the growth of "lying flat" girls from the perspective of body makeup artists. The shaping of post-95 life attitude and value orientation is clearly in place, which resonates with many young audiences.

"The History of Foreign Objects" is a work with both suspense and fantasy elements in this year’s 8+National Drama. In recent years, suspense drama has been in full swing, and The Tale of Foreign Objects skillfully supplemented by fantasy has created its own splendor.

"Long River in the World" scored 8.3, and passed the top three in word of mouth. In the track with the theme of costume, "Long River in the World" is more inclined to the category of historical drama, with historical facts to be tested and multi-line narratives echoing each other, which makes it complete the breakthrough of types.

Similarly, The Wind Rises in Longxi, which is based on Zhuge Liang’s Northern Expedition, was once praised as "Seeing the Great History with Little People" with a score of 8.1.

Meng Hua Lu, who is also a costume drama, focuses on "ancient dolls". The casting of the partner is not only full of value, but also difficult to find fault with the fit of the characters. Their excellent performances also help Meng Hua Lu break into the high score list with a score of 8.0.

The time series "The Wind Blows Pinellia" and "In the World" all cut through the exploration in the tide of reform and opening up, recreating that magnificent course. The former got a high score of 8.2, while the latter got a score of 8.1, and became a phenomenal explosive work.

At the 31st China Golden Eagle Awards Ceremony, "On Earth" won four awards including "Excellent TV Series". Recently, it won the award for outstanding TV works in the commendation of advanced units and outstanding works in the 16th "Five One Project" of spiritual civilization construction.

In addition, the 8.2-point "Beyond" is the only sports drama on the list. The return of the original crew of "20 Don’t Confuse 2" and the starring romantic drama "My Calorie Boy" were also successfully shortlisted for 8 points+list.

The main melody drama performed brilliantly.

"Now" and "suspense" almost mean.

Looking at the 12 plays on the 8+list, it is not difficult to find that the main melody series accounts for a high proportion. Daughter of Dashan, Police Honor, Pinellia ternata blown by the wind, Transcendence and In the World all belong here.

Or the group image expression like "Police Honor" is full of workplace elements, or "Beyond" pays tribute to the short track speed skating competition and reflects the changes of the times … Thanks to the successful hosting of the 2022 Beijing Winter Olympics and the convening of the Party’s 20th victory, this year’s main theme drama series is not only richer in theme types, but also more diversified in expression methods, further satisfying people’s aesthetic needs.

Take "Police Honor" as an example. Unlike many TV series that focus on the "police" group, the four "trainee policemen" do not exaggerate the heroic aura too much, but appear as "ordinary people", who will boldly move forward, hesitate and occasionally show their vulnerability. The whole drama runs through with a strong "fireworks", which makes the audience intuitively feel the ups and downs of the grassroots police.

Last year, there were popular Minning Town and Black Storm, and this year, there are high-quality representatives such as In the World and Police Honor. The main melody drama series is undoubtedly a branch of the drama market that cannot be ignored in recent years.

At present, although there is no division in the hit, from the feedback of many viewers, the texture of the play is also worthy of praise.

In terms of other types of themes, the ancient costume works are the most worthy of attention.

The public report pointed out that the number of costume dramas launched in 2022 dropped significantly compared with the same period of last year, but the overall quality improved significantly. As mentioned above, "Long River in the World", "Wind Rises in Longxi" and "Dream of China" are all above the 8+list, second only to the main melody works in quantity.

From the heat point of view, the ancient puppet drama that abandoned "industrial saccharin" can be slightly better than other costume dramas by virtue of the magic weapon of natural "high sweetness".

For example, the 7.9-point "Canglan Tactic" and the 7.7-point "Splendid Star and Bright Moon Rising to the Sea" failed to make the 8-point+list, but the overall performance was also remarkable, especially the former ranked first in the broadcast index of all dramas in the third quarter. "Di Xin Gravitation", "Wu Lu can escape" and "Looking forward to brightness" have become one of the most popular CPS in 2022.

In terms of "current spouse", the best score on the list is My Calorie Boy with 8.1 points. I have to say that this masterpiece of word of mouth has received little attention, with only 12,000 evaluators.

On the contrary, more than 160,000 people commented, and those who set off the movie-watching boom only got 7.4 points. Another example is "Twinkle, twinkle, twinkle, bright stars", whose revenue has exceeded 100 million yuan, with a score of only 6.5, and "current couples" with popular traffic blessings, such as "28 Laws of Love", whose scores are only hovering on the qualified line.

This also means that the "modern couple" still needs to continue to refuel on the road of exploration in order to gain the dual recognition of the market and word of mouth.

There are many innovative works in suspense dramas this year, but on the whole, it is a sigh of relief.

At the beginning of the year, The Beginnings quickly became popular with the theme of "infinite flow" time cycle, followed by the close-knit plots from the perspective of the portrait artist, including "Coward" adapted from the novel "Raw Swallow". The scores of the three popular suspense dramas were all between 7.5 and 7.9, and they failed to reach by going up one flight of stairs. "Old Play Bone" partner’s "The Gate of Rebirth" failed to cross the 7-point mark.

"The Story of Foreign Objects", which focuses on suspense and fantasy, has a slightly higher score, but it fails to make a circle in the degree of communication. If you want to make the next one, you also need to spend some thought on suspense drama.

It is worth mentioning that "Sanyue has a new job" and "Twenty Don’t Confuse 2" pay attention to the young audience, and truly discuss the growth process of the younger generation, which greatly arouses the audience’s empathy and both stand out in word of mouth. The success of "Twenty Don’t Confuse 2" has even broken the "curse" of the IP sequel, which has greatly improved its reputation compared with the previous work.

It also involves the discussion of teenagers’ topics, and the scores of Dear Children and are 7.7 and 7.3 respectively.

In the final analysis, literary and artistic works must ultimately be geared to the public. No matter what type it belongs to, grasping the audience’s mind is always the basis for its double harvest of market reputation, and it is also an issue that creators need to think about.

Special feature of 1905 film network The summer file in 2024 ended with a total box office of 11.633 billion.

Although the innovations in technology and form of some films have aroused extensive discussion in the industry, the box office has failed to set a new record. This phenomenon can’t help but make people think deeply: Why didn’t film innovation bring the expected box office success?

The direction of film innovation: the balance between technology and content

Film critic Ai Hui pointed out that technological innovation is important in film creation, but the innovation of story content and characterization can not be ignored.

In recent years, with the increasing expectations of the audience for visual effects, many films began to seek breakthroughs in special effects, 3D, IMAX and other technical aspects. However, as film critic Ai Hui pointed out, if technological innovation can’t serve the story itself, it will often bring the audience a feeling that "form is greater than content".

Take the summer movie in 2024 as an example. Although the film is original in IMAX technology and visual effects, the story content is not organically combined with technological innovation, which leads to a huge psychological gap in the audience’s viewing process.

Before entering the cinema, the audience expected to see an exciting spy film based on the trailer and publicity, but when they actually watched it, they found that the film was more like an imitation and tribute to Hollywood classic movies. This psychological gap directly affects the audience’s overall evaluation of the film, which leads to the box office failing to meet expectations.

Market segmentation: diversified audience demand

In the current film market, the audience’s demand is becoming more and more subdivided. In the past, the phenomenon that "one film hits all over the world" no longer exists. Nowadays, audiences of different ages, different cultural backgrounds and even different social circles have different needs for movies. In this regard, the director not only needs to consider the balance between technology and story, but also needs to accurately locate different audiences.

As the box office champion of the summer file, it is precisely by accurately positioning the family audience market that it has achieved success. This film does not pursue technological innovation excessively, but focuses on the story content suitable for the whole family to watch.

Through the interaction and emotional connection between family members, the film successfully attracted a large number of parent-child viewing groups, and finally stood out in the highly competitive summer file.

Including the sum of the second and third box office rankings, there are clear market segments in terms of topic and type, so it is relatively easy to spread.

In contrast, some films with unclear positioning or excessive pursuit of formal innovation have failed to find emotional resonance with the target audience, resulting in poor box office performance. For example, although he made bold innovations in image style, his story content was too obscure to attract mainstream audiences, and finally the box office failed to achieve a breakthrough.

Innovation and Risk: Director’s Self-expression and Market Demand

For many directors, innovation is not only an inevitable choice to pursue artistic breakthrough, but also an adventure. In the film market of China, directors are often faced with the dilemma of "both wanting and wanting": they should not only express themselves in the film, but also gain market recognition, and hope that the film can be successful in word-of-mouth and box office. However, the reality often does not allow directors to easily find a balance between the three.

Ai Hui pointed out: "When the director excessively pursues self-expression and ignores the market demand, it is often difficult for the film to make a breakthrough at the box office." This situation is not uncommon in China film market in recent years. Many directors tend to add a lot of personal elements and unique expressions when creating, but these contents are often difficult to resonate widely with the audience.

For example, this film tries the technology of "live animation", trying to bring a refreshing experience to the audience in visual effect. However, a large number of self-expression elements in the film make the audience feel confused and uncomfortable.

When the audience walked out of the cinema, they were more surprised by the form of the film than by the content of the story. This phenomenon shows that directors must be more cautious and restrained when pursuing innovation, and avoid excessive deviation between self-expression and market demand.

Industry trends: opportunities for medium-sized movies

In the film industry, the definition of success is often not limited to the level of box office, but also lies in whether the film can leave a deep impression on the audience. At this point, medium-sized films are emerging and showing unique market potential.

For example, as a medium-sized comedy released at the beginning of the year, it won a wide audience base by accurately capturing the current workplace culture. The film tells a story closely related to the life of ordinary audience through a relaxed and humorous narrative way, which makes the audience have a strong sense of resonance during watching.

This "grounded" creative way not only made the film a success at the box office, but also made it a social currency among the audience, further expanding the influence of the film.

In contrast, those large-scale movies that rely too much on technology and form innovation attract a lot of attention in the short term, but it is difficult to leave a long-term impression on the audience. This shows that film creators should pay more attention to how to establish a deeper connection with the audience through stories while pursuing innovation.

Future Prospect: Diversified Path of Film Creation

In future film creation, how to find the best balance between innovation and market demand will determine whether the film can succeed in the market. First of all, film creators need to understand the needs of the audience more deeply, especially the needs of different market segments. As a popular entertainment product, movies must reflect the social reality and the emotional demands of the audience to a certain extent.

Secondly, the director should pay more attention to the strength of the story itself, not just the technical breakthrough. As Ai Hui said: "What is really aura should be placed on stories and characters." Film creators need to impress the audience by telling interesting and infectious stories. Technological innovation should serve the story, not override it.

Finally, the film industry should encourage the creation of more medium-sized films. This kind of film may not be as complicated as making a big movie, but it is easier to establish emotional connection with the audience and thus succeed in the market. By focusing on the daily life and emotional experience of ordinary audiences, these films can find their own position in the market segments and gain a broader audience base through word-of-mouth communication.

The art of balance between innovation and box office

The summer file in 2024 provides us with a valuable opportunity to think — — Where should the direction of film innovation point? No matter how it develops in the future, film creators should always keep in mind that film, as an art form, is still the mind of the audience. In today’s highly competitive film market, directors need to find a suitable balance point, which can not only maintain their artistic pursuit in innovation, but also meet the needs of the audience. Only by constantly adjusting the direction of innovation can we truly achieve a win-win situation for box office and word of mouth.

According to the data of multiple platforms, as of 21: 00 on June 30th, the total box office of national movies in the first half of 2023 (from January 1st to June 30th) was roughly reported to be 26.258 billion yuan, up by 52.8% compared with the first half of 2022. The movies Manjianghong, Wandering Earth 2 and Disappeared She became the top three in the first half of the year.

In 2022, the total box office was only 29.937 billion, which will be easily exceeded this year. The total box office in 2021 was 47 billion, and in 2019 it was 64.1 billion. (In 2020, the epidemic was only 20.3 billion. )

TOP10 in the first half of 2023

01. Man Jiang Hong was 4.544 billion yuan.

02. Wandering Earth 2 is 4.029 billion yuan.

03. Disappeared She is 1.801 billion yuan.

04. "Bears haunt me" Bear Core "is 1.495 billion yuan.

05. The Unfamiliar Road of Life was 1.183 billion yuan.

06. Speed and Passion 10 is 980 million yuan.

07. "Nobody" 931 million

08. Deep Sea 919 million

09. The King of the Sky is 842 million yuan.

10. Journey to the Bell Bud is 807 million yuan.