Ice and snow, national tide, art, sports … The consumption of cultural tourism is strong and rising, full of vitality and popularity.

CCTV News:During the Spring Festival this year, the tourism market in Harbin, Heilongjiang Province continued to be hot, and the number of tourists in major scenic spots reached a record high. According to the data provided by Harbin Municipal Bureau of Culture, Radio, Film and Tourism, from February 10 to 14, the city received a total of 6.298 million tourists, an increase of 82.9%.

Many scenic spots, such as Harbin Ice and Snow World, Sun Island Snow Expo, Harbin Sophia Square, etc., have launched various Spring Festival celebrations to let tourists enjoy the enthusiasm of Harbin.

The popularity of ice and snow tourism has also driven the consumption growth of local catering, accommodation and other related industries. According to the survey data of some key industries by Harbin Municipal Bureau of Commerce, from February 10 to 13, the turnover of accommodation industry in Harbin increased by 22.90% compared with the same period of last year, and the turnover of catering industry enterprises increased by 51.55% compared with the same period of last year.

Shenyang, Liaoning: the cultural tourism market is popular and the consumption power of the business circle is strong.

Five days before the Spring Festival holiday, the cumulative number of domestic tourists received by Shenyang, Liaoning Province increased by over 128% year-on-year, and the domestic tourism revenue increased by over 257% year-on-year. Let’s go to Fangcheng Scenic Area in Shenhe District, Shenyang to see the fiery scene of cultural tourism consumption.

In Fangcheng Scenic Area, the pedestrian street in Zhongjie is crowded, and people walk between simplicity and fashion, feeling happy and peaceful China Year. Many national brands have attracted everyone’s attention. The ice cream sold in this cold drink shop is a municipal intangible cultural heritage of Shenyang, and many tourists come here. Take tourists’ favorite cream flavor as an example, the sales volume has increased more than 10 times recently.

This small shop, which sells hand gifts, creatively integrates different specialties of 14 cities in Liaoning, and is deeply welcomed and loved by tourists.

In the Toutiao Hutong in Zhongjie, there are also operators wearing northeast flower jackets selling special snacks.

At the same time, Shenyang time-honored brands such as Eight Kings Temple and Laolongkou also actively linked with the hotel industry, moved products with Shenyang characteristics into hotels and restaurants, designed and launched hand-holding gifts with distinctive local characteristics, and jointly created new consumption scenes.

Dunhuang, Gansu: The tourism market continues to heat up during the Spring Festival.

During the Spring Festival, Dunhuang, Gansu Province ushered in the first peak of passenger flow in 2024, and the tourism market continued to heat up. On February 14th, six scenic spots in Dunhuang received a total of 25,340 tourists.

In Dunhuang Mogao Grottoes Scenic Area, colorful cave murals, mysterious Buddhist stories, clever flying in Dunhuang and amazing art treasures have attracted a large number of Chinese and foreign tourists. In the Yueya Spring Scenic Area of Mingsha Mountain, tourists enjoy climbing mountains, riding camels and taking photos with great interest, enjoying the desert scenery and celebrating the Spring Festival holiday.

Enjoy the beautiful scenery during the day and watch the performance at night. In Dunhuang, tourists started the "white+black" play mode. During the Spring Festival, the cave-style immersive experience drama "Music in Dunhuang" opened a different cultural journey for tourists. Museums, bookstores, research activities, etc. have also attracted many tourists to punch in, feel the desert customs, and learn more about Silk Road culture and celebrate the Spring Festival.

Jingdezhen, Jiangxi: Cultural and creative market attracts tourists and stimulates new vitality of Spring Festival consumption.

In Jingdezhen, the porcelain capital of China, during the Spring Festival, ceramic products attracted many tourists at the local creative market, which also effectively activated the consumer market of cultural tourism in the New Year.

During the Spring Festival holiday, the Taoxichuan cultural market in Jingdezhen, Jiangxi Province was crowded with people, and tourists were carefully selecting all kinds of exquisite ceramic artworks.

In order to make the ceramic industry here glow with new vitality, the local people thought of establishing a creative market, which was invested by the government and opened in traditional porcelain factories such as Taoxichuan. During the Spring Festival, the number of creative markets has grown from one in the past to five. While the offline market is booming, the online ceramic live broadcast industry has also developed rapidly. Every night, more than 200 young makers live broadcast their goods in the creative market.

Nanchang, Jiangxi Province: Burning calories during holidays and having fun during the Spring Festival.

This Spring Festival, in Nanchang, Jiangxi, many stadiums are "closed", and many citizens choose to go to the gym to burn calories and take advantage of the holidays to "charge" their physical activities.

In the Leigong ‘ao Cultural and Sports Industrial Park in Nanchang Economic Development Zone, every field of the indoor basketball hall is full.

With the development of racing culture, indoor go-karting has become a trendy competitive event, and many young people come to experience a realistic version of "speed and passion" during the Spring Festival holiday.

During the Spring Festival holiday, the equestrian club is also very lively. Equestrian enthusiasts of all ages gathered here. Everyone put on professional equipment, got on horseback and experienced the joy of "galloping on horseback" under the guidance of the coach.

How many of these technologies from NASA have you seen?

  Today viewpoint

  Aerospace gives people a special feeling of "high cold", which reminds them of advanced fighter planes and magnificent space stations that ordinary people can’t see, touch or use.

  A few days ago, the well-known American website "GOBankingRates" took stock of 25 kinds of technologies originated from the National Aeronautics and Space Administration (NASA) in our daily life, which spread all over our "food, clothing, housing and transportation". They come from the distant sky, but they are convenient for our daily life.

  Food: baby milk powder, freeze-dried fruit, food safety packaging.

  At present, more than 90% of infant formula in the United States contains microalgae. It was originally the product of NASA research, the purpose of which was to test the potential use of algae as an oxygen "recycling agent" in space travel.

  Freeze-dried fruit is a common snack. However, the purpose of NASA’s development of freeze-drying technology is to make the fruits in the Apollo mission easier to carry, and this technology can maintain 98% nutrition with 20% quality.

  In order to ensure the safety and quality control method of space flight food development, NASA has now become a food industry standard to protect the food safety of consumers all over the world.

  Life: memory foam mattress, scratch-resistant lenses, anti-ultraviolet sunglasses, cordless vacuum cleaner, Nike air-cushion sports shoes, space blankets, ski boots.

  Comfortable memory foam mattress can fully fit the human body and relieve stress, which is necessary for many families. Memorable foam was not originally used to make mattresses. It was originally developed by NASA to cushion the impact of spacecraft landing on astronauts.

  Compared with ordinary glass, scratch-resistant lenses have a longer life. In fact, the scratch-resistant coating is a "by-product" accidentally discovered by Jet Propulsion Laboratory (JPL) under NASA when researching the diamond hard coating for aerospace.

  In 1980s, two scientists from JPL developed a kind of welding glasses, which can absorb, filter and scatter the strong light emitted during welding. Later, this technology was widely used in anti-ultraviolet sunglasses.

  Initially, Black&Decker was ordered to develop a portable device for Apollo and Gemini missions, which was used to extract samples from below the surface of the moon. This technology has been improved to become a "cordless vacuum cleaner".

  Nike air-cushioned sneakers use the patent of "Blow Rubber Molding" obtained by M. Frank Rudy, a former engineer of NASA. The initial application target of this technology is spacesuit.

  The space blanket is insulated and heat-preserved, which is an essential item for survival in the wild and marathon. But it was originally developed by NASA to protect spacecraft and astronauts at low temperatures.

  In addition, the technology used by NASA in the joints of spacesuits has been improved and used in ski boots, which improves the athletes’ control ability in skiing.

  Home: swimming pool purification system, household heat insulation materials.

  In order to resist the extremely low space temperature, NASA made an insulating material called "radiation barrier" from aluminized polyester. According to JPL, aluminized polyester is now used in most household insulation materials.

  In 1960s, NASA developed an electrolytic silver iodide filter to provide clean drinking water for astronauts, and now it is widely used to purify swimming pools.

  Travel: aircraft deicing system, precision GPS, anti-skid groove on highway, better tires.

  According to NASA’s technology transfer plan, civil aircraft can fly in cold weather, mainly due to a thermoelectric deicing system called Thermawing developed by NASA.

  Many mobile phones are equipped with precision GPS technology developed by JPL, and its data comes from JPL global GPS receiver network. Even if there is no wireless connection, you can still use GPS positioning on your mobile phone.

  NASA’s Langley Research Center has developed anti-skid slot technology to prevent aircraft accidents on wet runways. Later, this technology was widely used in expressways.

  In 1970s, Goodyear Company developed a new tire material for NASA Viking Mars probe, which was used in parachute system. This technology was later used to improve ordinary tires, increasing their life by 10,000 miles.

  Electronic products: mobile phone camera, notebook computer, high-power solar cell, wireless headset, mouse, CAT scanner.

  In the 1990s, NASA asked JPL scientists to make a miniature camera that can be installed on spacecraft while ensuring the quality of photography. According to JPL, one-third of mobile phone cameras now use this technology.

  According to the Smithsonian National Air and Space Museum, "Grid Compass" is the first notebook computer in the world. It was first used in the space shuttle mission in 1983, which is one of the inventions of NASA.

  The crystalline silicon solar cells used in the home originally came from the lightweight solar energy system developed by the Environmental Research Aircraft and Sensor Technology Alliance under NASA for electric aircraft.

  NASA has developed wireless headphones for astronauts to facilitate their communication. Now this technology has entered thousands of households.

  According to JPL, a NASA researcher developed a computer mouse in the 1960s, which allowed users to operate on the computer screen and made the computer more interactive.

  JPL initially developed a CAT scanner to scan aerospace components to get advanced digital images to detect defects. Now, it has become a commonly used medical instrument.

  Medical care: cochlear implant, invisible dental appliance, ear temperature thermometer.

  Adam Kiser, an engineer at Kennedy Space Center, used his working experience in electronic, sound and vibration sensor systems in the space shuttle project to develop early cochlear implants by using electric pulses instead of sound amplification technology.

  Compared with the traditional metal appliance, the invisible dental appliance is more beautiful. It is made of transparent polycrystalline alumina, which was originally developed by NASA to track heat-seeking missiles.

  Nowadays, many parents use ear thermometer to measure the temperature of sick babies or young children. According to JPL, this thermometer adopts infrared dissection technology invented by NASA and Diatek.

  There is always one of these 25 technologies that you have seen, touched and used. Aerospace technology can not only be used in high space, but also improve our quality of life after landing, which is one of the driving forces for human beings to explore and fly higher and farther.

  (Science and Technology Daily, Beijing, July 8 th)